Is Selling A Science Or Is It An Art?

Is Selling A Science Or Is It An Art?

Is Selling A Science Or Is It An Art?   We believe that it is a balance of both. What do you believe? Let’s start with a definition of “science.” While there are several definitions, this one seems to cover the basics. Science is the pursuit and application of...
The Pandemic Was a Wake-Up Call for Delivery

The Pandemic Was a Wake-Up Call for Delivery

The Pandemic Was a Wake-Up Call for Delivery   History has a way of repeating itself. Years ago, many c-store operators—Casey’s included—were concerned about the introduction of pay-at-the-pump technology. We feared customers would purchase fuel by swiping a...
Case Study: Matrix

Case Study: Matrix

Case Study: Matrix Announces the Successful Sale of Wadsworth Oil Company of Clanton, Inc.   Situation: Wadsworth Oil Company of Clanton, Inc. (“Wadsworth” or the “Company”) was founded in Tuskegee, AL, by William (Tamp) Wadsworth in the late 1920’s as a PAN-AM...
The Final Countdown

The Final Countdown

The Final Countdown   EMV check-in: Are you and all your dealers compliant? If that made your heart skip a beat, rest assured you are not alone. In this article, I will share with you options to navigate EMV in order to learn which best fit your business. If you...