Jun 7, 2024 | Consulting, Marketing
Brand Strategy: Before You Tie the Knot Featured Images: Davis Oil’s (DBA C-Store) brand identity designed by Paragon Solutions, located in Battle Creek, MI I’m a newlywed, and my lovely wife is obsessed with reality T.V., apologies if you or a loved one share this...
Dec 8, 2023 | Consulting, Marketing
What Drives Customer Loyalty? Featured Image: Oak Grove Market, Prairieville, LA I read in a report recently that stated consumer loyalty in the retail space has dropped from 79% in 2022 to 68% in 2023. Nearly half of consumers surveyed are attracted by...
Jun 1, 2023 | Consulting, Marketing
Attracting A New Type Of Customer Featured Image: Oak Grove Market, Prairieville, LA I was recently at a conference that discussed current trends in retail and the findings are too good not to be shared. The number one goal for C-Store operators is to get consumers to...
Mar 9, 2023 | Consulting, Marketing
Get on board with food service Featured Image: Oak Grove Market, Prairieville, LA It’s a new year, which means a fresh start, a new outlook on opportunities and ways to differentiate yourself from the competition. One way to do that is to buy into the top industry...
Jan 18, 2023 | Consulting, Marketing
Implementing Self-Checkout Featured Image: Mach 1 Whether it’s a redesign of an existing store or a new ground up design, one of the most common requests we get when designing a store is to incorporate self-checkout. Most store owners think it’s as easy as replacing...
